When I took this random picture on Ghana's Ring Road, it was more of a serendipitous one, hoping to capture a snapshot of life there.
Instead, I unwittingly and fortuitously caught the logos of no less than two West-African-based corporate brands.
GLO, clad in green, is a 100% Nigerian mobile telecommunications company, which recently launched its broadband service--Glo 1--a few weeks ago in Ghana.
"ECOBANK"--a brand that is no stranger to this blog--is based in Togo, just next door to Ghana. Thankfully, this minimalist description belies its reach: it is represented in no less than 30 countries, and started off as a bank for West Africa, with support from the West African Chamber of Commerce. These days, it has expanded astronomically, diversifying into brokerage services; investments, etc.
It recently opened a China desk to take care of increasing Chinese investments in the country. It has an office in Dubai, and France!
Simply put: it's only a matter of time before the West African private sector goes global...watch this space!
Instead, I unwittingly and fortuitously caught the logos of no less than two West-African-based corporate brands.
GLO, clad in green, is a 100% Nigerian mobile telecommunications company, which recently launched its broadband service--Glo 1--a few weeks ago in Ghana.
"ECOBANK"--a brand that is no stranger to this blog--is based in Togo, just next door to Ghana. Thankfully, this minimalist description belies its reach: it is represented in no less than 30 countries, and started off as a bank for West Africa, with support from the West African Chamber of Commerce. These days, it has expanded astronomically, diversifying into brokerage services; investments, etc.
It recently opened a China desk to take care of increasing Chinese investments in the country. It has an office in Dubai, and France!
Simply put: it's only a matter of time before the West African private sector goes global...watch this space!
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